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Marketing scales handbook a compilation of multi-item measures for consumer behavior & advertising Bruner, Gordon C.<>Hensel, Paul J.<>James, Karen E.

By: Contributor(s): Material type: TextTextPublication details: Mason,USA: Thomson, 2005Description: 842 pISBN:
  • 1587992051
Subject(s): DDC classification:
  • 658.83028 BRU-M
Item type: Books
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Current library Call number Status Barcode
UMT Main Campus MRB 658.83028 BRU-M (Browse shelf(Opens below)) Available 990035
UMT Main Campus MRB 658.83028 BRU-M (Browse shelf(Opens below)) Available 990036
UMT Main Campus MRB 658.83028 BRU-M (Browse shelf(Opens below)) Available 990037
UMT Main Campus 658.83028 BRU-M (Browse shelf(Opens below)) Available 41449

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