Political marketing : theoretical and strategic foundations / by Wojciech Cwalina, Andrzej Falkowski, and Bruce I. Newman
Material type:
TextPublication details: New Delhi : DBS Imprints, 2014Description: xi, 338 p. : ill. ; 24 cmISBN: - 9780765622914 (hardcover : alk. paper)
- 324.73 22 CWA-P
Books
| Current library | Call number | Status | Barcode | |
|---|---|---|---|---|
| UMT Main Campus | 324.73 CWA-P (Browse shelf(Opens below)) | Available | 135774 |
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| 324.70973 FOR- The formation of campaign agendas : | 324.70973 JOH-C Campaigning in the twenty-first century : | 324.70973 NEW-M The marketing revolution in politics : | 324.73 CWA-P Political marketing : | 324.73 JOH-N Negative political advertising: | 324.73 JOH-N Negative political advertising: | 324.73 LEE-P Political marketing |
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