Marketing scales handbook a compilation of multi-item measures for consumer behavior & advertising Bruner, Gordon C.<>Hensel, Paul J.<>James, Karen E.

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Material type: Text

TextPublication details: Mason,USA: Thomson, 2005Description: 842 pISBN:

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Current library	Call number	Status	Barcode
UMT Main Campus	MRB 658.83028 BRU-M (Browse shelf(Opens below))	Available	990035
UMT Main Campus	MRB 658.83028 BRU-M (Browse shelf(Opens below))	Available	990036
UMT Main Campus	MRB 658.83028 BRU-M (Browse shelf(Opens below))	Available	990037
UMT Main Campus	658.83028 BRU-M (Browse shelf(Opens below))	Available	41449

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