Reinventing virtual events : (Record no. 140786)
[ view plain ]
| 000 -LEADER | |
|---|---|
| fixed length control field | 01382nam a22002417a 4500 |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20260514160008.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 260514s2023 |||||||| |||| 00| 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9781394159253 |
| 040 ## - CATALOGING SOURCE | |
| Transcribing agency | PK-LaUMT |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 621.382 |
| Item number | MIC-R |
| 100 1# - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Michael, Justin |
| 245 10 - TITLE STATEMENT | |
| Title | Reinventing virtual events : |
| Remainder of title | how to turn ghost webinars into hybrid go-to-market simulations that drive explosive attendance / |
| Statement of responsibility, etc | Justin Michael and Julia Nimchinski |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc | New Jersey : |
| Name of publisher, distributor, etc | John Wiley & Sons, |
| Date of publication, distribution, etc | 2023 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xv, 272 p. |
| 500 ## - GENERAL NOTE | |
| General note | Index present |
| 520 ## - SUMMARY, ETC. | |
| Summary, etc | GTM Games creates hybrid events that are compelling and use innovative techniques like mash-ups and role reversals. It's invite only and membership based. This book will be a playbook on how to revamp and innovate with virtual events by an in-demand company making waves in this space. Julia invented Go-To-Market cross-training, and it started a movement. Professionals traded roles and lives in interactive drills vs. flat webinar panels. The NTS pyramid of learning speaks to 90% retention when participants coach and teach each other in a real-world scenario vs. the prevailing status net flicks. |
| 546 ## - LANGUAGE NOTE | |
| Language note | Eng |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Business meetings |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Special events Planning |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Teleconferencing |
| 700 1# - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Nimchinski, Julia |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | Books |
| Withdrawn status | Lost status | Damaged status | Home library | Current library | Date acquired | Full call number | Barcode | Date last seen | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|
| UMT Main Campus | UMT Main Campus | 2026-05-14 | 621.382 MIC-R | 152634 | 2026-05-14 | 2026-05-14 | Books |