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Essentials of marketing research

Zikmund, William G.

Essentials of marketing research Zikmund, William G.|Babin, Barry J. - 5th - Stamford,USA: Cengage Learning, 2013 - 452 p.

EN

ISBN: 9781285752037

Subjects--Topical Terms:
Marketing research

Dewey Class. No.: 658.83 / ZIK-E

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