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Essentials of marketing research Zikmund, William G.|Babin, Barry J.

By: Zikmund, William G.
Contributor(s): Babin, Barry J.
Material type: materialTypeLabelBookPublisher: Stamford,USA: Cengage Learning, 2013Edition: 5th.Description: 452 p.ISBN: 9781285752037.Subject(s): Marketing researchDDC classification: 658.83
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