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Change their mind : six steps to persuade anyone, anytime /

Horton, Simon

Change their mind : six steps to persuade anyone, anytime / Simon Horton - Harlow : Pearson, 2024 - xxii, 217 p

Includes bibliographical references and index.

"This book is about persuading people to change their mind. In this book, we're going to lay out six simple steps for you to successfully change anyone's mind"-- Provided by publisher


Eng

9781292406794


Persuasion (Psychology)
Persuasion (Psychology) in organizations

153.852 / HOR-C