| 000 | 00598nam a2200193Ia 4500 | ||
|---|---|---|---|
| 001 | 5058 | ||
| 008 | 140319s9999 xx 000 0 und d | ||
| 020 | _a0-8144-0104-X | ||
| 040 | _cPK-LaUMT | ||
| 082 |
_a 658.8 _bAMA- |
||
| 100 | _aCongram, Carole A., Ed. | ||
| 245 | 4 |
_aThe AMA handbook of marketing for the service industries _cCongram, Carole A., Ed.<>Friedman, Margaret L., Jt. Ed |
|
| 260 |
_aNew York,USA: _bAmerican Management Association, _c1991 |
||
| 300 | _a588 p. | ||
| 546 | _aEN | ||
| 650 | _aService industries-Marketing | ||
| 700 | _aFriedman, Margaret L., Jt. Ed | ||
| 942 | _cBK | ||
| 999 |
_c5146 _d5146 |
||