000 00452nam a2200193Ia 4500
001 52452
008 140503s9999 xx 000 0 und d
020 _a9780273757689
040 _cPK-LaUMT
082 _a 658.8
_bBLY-E
100 _aBlythe, Jim
245 _aEssentials of marketing
_cBlythe, Jim
250 _a5th
260 _aHarlow,UK:
_bPearson Education,
_c2012
300 _a340 p.
546 _aEN
650 _aMarketing
942 _cBK
999 _c49904
_d49904