000 00533nam a2200205Ia 4500
001 47379
008 140429s9999 xx 000 0 und d
020 _a9788131759370
040 _cPK-LaUMT
082 _a 658.8
_bKOT-F
100 _aKeller, Kevin Lane
245 2 _aA framework for marketing management
_cKeller, Kevin Lane<>Kotler, Philip
250 _a4th
260 _aNew Delhi,India:
_bPearson,
_c2011
300 _a384 p.
546 _aEN
650 _aMarketing-management
700 _aKotler, Philip
942 _cBK
999 _c45304
_d45304