| 000 | 00681nam a2200229Ia 4500 | ||
|---|---|---|---|
| 001 | 32293 | ||
| 008 | 140417s9999 xx 000 0 und d | ||
| 020 | _a007470835X | ||
| 040 | _cPK-LaUMT | ||
| 082 |
_a 658.8 _bBAS- |
||
| 100 | _aMcCarthy, E. Jerome | ||
| 245 |
_aBasic marketing _ba managerial perspective _cMcCarthy, E. Jerome<>McGuiggan, Robyn L.<>Perreault, William D., Jt. Auth.<>Quester, Pascale G. |
||
| 250 | _a3rd | ||
| 260 |
_aBoston,USA: _bMcGraw-Hill, _c2003 |
||
| 300 | _a743 p. | ||
| 546 | _aEN | ||
| 650 | _aMaking-Australia | ||
| 700 | _aMcGuiggan, Robyn L. | ||
| 700 | _aPerreault, William D., Jt. Auth. | ||
| 700 | _aQuester, Pascale G. | ||
| 942 | _cBK | ||
| 999 |
_c32035 _d32035 |
||