000 00556nam a2200205Ia 4500
001 1967
008 140313s9999 xx 000 0 und d
020 _a0205146112
040 _cPK-LaUMT
082 _a 658.802
_bKER-S
100 _aRobert A.Petreson
245 _aStrategic marketing problems
_bcases and comments
_cRobert A.Petreson<>Roger A.Kerin
250 _a6th
260 _aBoston,USA:
_bAllyn & Bacon,
_c1993
300 _a720 p.
546 _aEN
650 _aMarketing-Decision making-Case studies
700 _aRoger A.Kerin
942 _cBK
999 _c2277
_d2277