000 01780nam a22002057a 4500
005 20260708170553.0
008 260708s2024 |||||||| |||| 00| 0 eng d
020 _a9780367751968
040 _cPK-LaUMT
082 _a006.312
_bTRU-D
100 1 _aTruong, Dothang
_913448
245 1 0 _aData science and machine learning for non-programmers :
_busing SAS Enterprise miner /
_cDothang Truong
260 _aBoca Raton :
_bCRC Press,
_c2024
300 _axii, 577 p.
500 _aIncludes bibliographical references and index.
520 _a"As data continues to grow exponentially, knowledge of data science and machine learning has become more crucial than ever. Machine learning has grown exponentially, however, the abundance of resources can be overwhelming, making it challenging for new learners. This book aims to address this disparity and cater to learners from various non-technical fields, enabling them to utilise machine learning effectively. Adopting a hands-on approach, readers are guided through practical implementations using real datasets and SAS Enterprise Miner, a user-friendly data mining software that requires no programming. Throughout the chapters, two large datasets are used consistently, allowing readers to practice all stages of the data mining process within a cohesive project framework. This book also provides specific guidelines and examples on presenting data mining results and reports, enhancing effective communication with stakeholders. Designed as a guiding companion for both beginners and experienced practitioners, this book targets a wide audience, including students, lecturers, researchers and industry professionals from various backgrounds"-- Provided by publisher
546 _aEng
650 _aData mining
942 _cBK
999 _c141341
_d141341