000 00431nam a2200181Ia 4500
001 13235
008 140402s9999 xx 000 0 und d
020 _a0-7506-3550-9
040 _cPK-LaUMT
082 _a 658.8
_bBAX-M
100 _aBaxter, Alistair
245 _aMarketing toolkit
_cBaxter, Alistair
260 _aOxford,UK:
_bPolity Press,
_c1997
300 _a156 p.
546 _aEN
650 _aMarketing
942 _cBK
999 _c13927
_d13927