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The big idea Robert Jones
by Robert Jones. Material type:  Book; Format:
print
; Literary form:
Not fiction
Publisher: UK: Penguin Books, 2000Availability: Items available for loan: UMT Main Campus
[Call number: 658.8 JON-B]
(1).
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Marketing "essential principles, new realities" Jonathan Groucutt<>Patrick Forsyth<>Peter Leadley
by Jonathan Groucutt | Patrick Forsyth | Peter Leadley. Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: "London,UK:" "Kogan Page," 2004Availability: Items available for loan: UMT Main Campus
[Call number: 658.8 GRO-M]
(1).
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Market research in practice: a guide to the basics Carol-Ann Morgan<>Nick Hague<>Paul Hague
by Carol-Ann Morgan | Nick Hague | Paul Hague. Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: "London,UK:" "Kogan Page," 2004Availability: Items available for loan: UMT Main Campus
[Call number: 658.83 HAG-M]
(1).
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Strategic market management David A. Aaker
by David A. Aaker. Edition: 7thMaterial type: Book; Format:
print
; Literary form:
Not fiction
Publisher: New York, USA: John Wiley & Sons, 2005Availability: Items available for loan: UMT Main Campus
[Call number: 658.8 AAK-S]
(1).
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New and improved: the story of mass marketing in America. Richard S.Tedlowk
by Richard S.Tedlowk. Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: Buckingham, England: Barracuda Books, 1990Availability: Items available for loan: UMT Main Campus
[Call number: 381.0973 TED-]
(1).
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The New export marketer George Young,
by George Young. Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: London, UK: Kogan Page, 1991Availability: Items available for loan: UMT Main Campus
[Call number: 382.6 YOU-N]
(1).
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The Social dynamics of marketing Conrad Berenson<>Henry Elibirt
by Conrad Berenson | Henry Elibirt. Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: New York, USA: Random House, 1973Availability: Items available for loan: UMT Main Campus
[Call number: 380.1 BER-S]
(1).
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The new competition S. Jatusripitak.<>Liam Fahey<>Kotler, Philip
by S. Jatusripitak | Kotler, Philip | Liam Fahey. Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: New Jersey, USA: Prentice-Hall, 1986Availability: Items available for loan: UMT Main Campus
[Call number: 382.0952 KOT-N]
(2).
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Marketing hospitality : Sales and marketing for hotels, motels Dennis L.Foster
by Dennis L.Foster. Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: Lake Forest, USA: Glencoe, 1992Availability: Items available for loan: UMT Main Campus
[Call number: 647.94068 FOS-M]
(1).
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Marketing classics : A selection of influential articles Ben M.Enis<>Keith K.Cox
by Ben M.Enis | Keith K.Cox. Edition: 7thMaterial type: Book; Format:
print
; Literary form:
Not fiction
Publisher: Boston, USA: Allyn & Bacon, 1991Availability: Items available for loan: UMT Main Campus
[Call number: 658.8 ENI-M]
(1).
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No lie-truth is the ultimate sales tool Barry Maher
by Barry Maher. Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: New York,USA: McGraw-Hill, 2004Availability: Items available for loan: UMT Main Campus
[Call number: 658.85 MAH-N]
(1).
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Industrial and organizational marketing Michael H.Morris
by Michael H.Morris. Edition: 2ndMaterial type: Book; Format:
print
; Literary form:
Not fiction
Publisher: New York,USA: Macmillan, 1992Availability: Items available for loan: UMT Main Campus
[Call number: 658.8 MOR-I]
(1).
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Marketing D'Amico, Michael<>Zikmund, William
by D'Amico, Michael | Zikmund, William. Edition: 3rdMaterial type: Book; Format:
print
; Literary form:
Not fiction
Publisher: New York,USA: John Wiley, 1989Availability: Items available for loan: UMT Main Campus
[Call number: 658.8 ZIK-M]
(1).
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Marketing management and strategy Peter Doyle
by Peter Doyle. Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: New York,USA: Prentice Hall, 1994Availability: Items available for loan: UMT Main Campus
[Call number: 658.8 DOY-M]
(1). Checked out (1).
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Elements of marketing A. R.Morden
by A. R.Morden. Edition: 3rdMaterial type: Book; Format:
print
; Literary form:
Not fiction
Publisher: London,UK: English Language Book Society, 1993Availability: Items available for loan: UMT Main Campus
[Call number: 658.8 MOR-E]
(1).
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Essentials of marketing text and cases Geoffrey Lancaster<>Lester Massingham
by Geoffrey Lancaster | Lester Massingham. Edition: 2ndMaterial type: Book; Format:
print
; Literary form:
Not fiction
Publisher: New York,USA: McGraw-Hill, 1994Availability: Items available for loan: UMT Main Campus
[Call number: 658.8 LAN-E]
(2).
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Marketing channels Adel I.El-Ansary<>xlouis W.El-Ansary
by Adel I.El-Ansary | xlouis W.El-Ansary. Edition: 4thMaterial type: Book; Format:
print
; Literary form:
Not fiction
Publisher: New Delhi,India: Prentice-Hall, 1992Availability: Items available for loan: UMT Main Campus
[Call number: 658.84 STE-M]
(4).
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The Portable MBA in marketing Alexander Hiam<>Charles D.Schewe
by Alexander Hiam | Charles D.Schewe. Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: New York,USA: John Wiley, 1992Availability: Items available for loan: UMT Main Campus
[Call number: 658.8 HIA-P]
(1).
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Marketing Richard L.Sandhusen
by Richard L.Sandhusen. Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: New York,USA: Barrons, 1987Availability: No items available Checked out (1).
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Introduction to marketing John Frain
by John Frain. Edition: 3rdMaterial type: Book; Format:
print
; Literary form:
Not fiction
Publisher: London,UK: Pitman, 1994Availability: Items available for loan: UMT Main Campus
[Call number: 658.8 FRA-I]
(1).
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Choosing, buying and running a successful retail business Reg Fuller
by Reg Fuller. Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: London,UK: Penguin Books, 1987Availability: Items available for loan: UMT Main Campus
[Call number: 658.8 FUL-C]
(2).
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Marketing for non-marketing managers Patrick Forsyth
by Patrick Forsyth. Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: London,UK: Pitman, 1994Availability: Items available for loan: UMT Main Campus
[Call number: 658.8 FOR-M]
(5).
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Capital markets Institutions and instruments Franco Modigliani<>Frank J.Fabozzi
by Franco Modigliani | Frank J.Fabozzi. Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: New Jersey,USA: Prentice-Hall, 1992Availability: Items available for loan: UMT Main Campus
[Call number: 658.8 FAB-C]
(1).
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Relationship marketing Own the market through strategic customer McKenna, Regis
by McKenna, Regis. Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: New York,USA: Century, 1992Availability: Items available for loan: UMT Main Campus
[Call number: 658.8 MCK-R]
(2).
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Basic marketing A Managerial approach E. Jerome McCarthy<>William D.Perreault
by E. Jerome McCarthy | William D.Perreault. Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: Homewood,USA: Irwin, 1990Availability: No items available Withdrawn (1).
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Marketing Barry Berman<>Joel R.Evans
by Barry Berman | Joel R.Evans. Edition: 4thMaterial type: Book; Format:
print
; Literary form:
Not fiction
Publisher: New York,USA: Macmillan, 1990Availability: Items available for loan: UMT Main Campus
[Call number: 658.8 EVA-M]
(3).
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Marketing management strategies and programs Gordon W.Paul<>Joseph P.Guiltinan
by Gordon W.Paul | Joseph P.Guiltinan. Edition: 5thMaterial type: Book; Format:
print
; Literary form:
Not fiction
Publisher: New York,USA: McGraw-Hill, 1994Availability: Items available for loan: UMT Main Campus
[Call number: 658.8 GUI-M]
(1). Checked out (1).
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Strategic marketing problems cases and comments Robert A.Petreson<>Roger A.Kerin
by Robert A.Petreson | Roger A.Kerin. Edition: 6thMaterial type: Book; Format:
print
; Literary form:
Not fiction
Publisher: Boston,USA: Allyn & Bacon, 1993Availability: Items available for loan: UMT Main Campus
[Call number: 658.802 KER-S]
(5). Withdrawn (1).
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Marketing management analysis, planning, implementation, and control Kotler, Philip
by Kotler, Philip. Edition: 9thMaterial type: Book; Format:
print
; Literary form:
Not fiction
Publisher: London,UK: Prentice-Hall International, 1997Availability: Items available for loan: UMT Main Campus
[Call number: 658.8 KOT-M]
(6). Checked out (6).
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Selling & sales management David Jobber<>Geoffrey Lancaster
by David Jobber | Geoffrey Lancaster. Edition: 3rdMaterial type: Book; Format:
print
; Literary form:
Not fiction
Publisher: London,UK: Pitman, 1994Availability: Items available for loan: UMT Main Campus
[Call number: 658.81 LAN-S]
(2). Checked out (1).
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