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Books Market research in practice: a guide to the basics Carol-Ann Morgan<>Nick Hague<>Paul Hague

by Carol-Ann Morgan | Nick Hague | Paul Hague.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: "London,UK:" "Kogan Page," 2004Availability: Items available for loan: LRC University of Management and Technology Lahore. [Call number: 658.83 HAG-M] (1).
Books Marketing research text and cases Harper W.Boyd<>Ralph Westfall<>Stanley F.Stasch

by Harper W.Boyd | Ralph Westfall | Stanley F.Stasch.

Edition: 7thMaterial type: book Book; Format: print ; Literary form: Not fiction Publisher: Tokyo,Japan: Topan, 1991Availability: Items available for loan: LRC University of Management and Technology Lahore. [Call number: 658.83 BOY-M] (1).
Books Marketing research David A.Aaker<>George S.Day

by David A.Aaker | George S.Day.

Edition: 4thMaterial type: book Book; Format: print ; Literary form: Not fiction Publisher: New York,USA: John Wiley, 1990Availability: Items available for loan: LRC University of Management and Technology Lahore. [Call number: 658.83 AAK-M] (5). Checked out (2).
Books Exploring marketing research Zikmund, William G.

by Zikmund, William G.

Edition: 4thMaterial type: book Book; Format: print ; Literary form: Not fiction Publisher: Chicago,USA: Dryden Press, 1991Availability: No items available Checked out (1).
Books Marketing research priniciples and applications Roy G.Stout<>Melvin Crask<>Richard J.Fox

by Roy G.Stout | Melvin Crask | Richard J.Fox.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: New Jersey,USA: Prentice-Hall, 1993Availability: Items available for loan: LRC University of Management and Technology Lahore. [Call number: 658.83 CRA-M] (1).
Books Marketing research Parasuraman, A.

by Parasuraman, A.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: USA,California: Addison-Wesley, 1986Availability: Items available for loan: LRC University of Management and Technology Lahore. [Call number: 658.83 PAR-M] (1).
Books Marketing research Beri, G. C.

by Beri, G. C.

Edition: 3rdMaterial type: book Book; Format: print ; Literary form: Not fiction Publisher: New Delhi,India: Tata McGraw-Hill Publishing Company Limited, 2000Availability: Items available for loan: LRC University of Management and Technology Lahore. [Call number: 658.83 BER-M] (2).
Books International marketing research Craig, C. Samuel, Jt. Auth.<>Douglas, Susan P.

by Craig, C. Samuel, Jt. Auth | Douglas, Susan P.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: New Jersey,USA: Prentice-Hall, 1983Availability: Items available for loan: LRC University of Management and Technology Lahore. [Call number: 658.83 DOU-] (1).
Books Marketing research Nelson, James E.

by Nelson, James E.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: Boston,USA: Kent Publishing Company, 1982Availability: Items available for loan: LRC University of Management and Technology Lahore. [Call number: 658.83 NEL-E] (1).
Books Marketing research measurement & method Hawkins, Del I., Jt. Auth.<>Tull, Donald S.

by Hawkins, Del I., Jt. Auth | Tull, Donald S.

Edition: 3rdMaterial type: book Book; Format: print ; Literary form: Not fiction Publisher: London,UK: Collier Macmillan, 1984Availability: Items available for loan: LRC University of Management and Technology Lahore. [Call number: 658.83 TUL-M] (1). Checked out (2).
Books The marketing research process Argaret Crimp<>Wright, Len Tiu

by Argaret Crimp | Wright, Len Tiu.

Edition: 4thMaterial type: book Book; Format: print ; Literary form: Not fiction Publisher: Sydney,USA: Prentice Hall, 1995Availability: Items available for loan: LRC University of Management and Technology Lahore. [Call number: 658.83 WRI-M] (1).
Books Marketing research: an applied orientation. Malhotra, Naresh K.<>Dash,Satyabhusan

by Malhotra, Naresh K | Dash,Satyabhusan.

Edition: 2ndMaterial type: book Book; Format: print ; Literary form: Not fiction Publisher: London,UK: Prentice Hall, 1996Availability: Items available for loan: LRC University of Management and Technology Lahore. [Call number: 658.83 MAL-M] (1).
Books Basic marketing research Churchill, Gilbert A.

by Churchill, Gilbert A.

Edition: 2ndMaterial type: book Book; Format: print ; Literary form: Not fiction Publisher: Fort Worth: The Dryden Press, 1992Availability: No items available Checked out (1).
Books Research for marketing Baker, Michael J.

by Baker, Michael J.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: London,UK: Macmillan, 1991Availability: Items available for loan: LRC University of Management and Technology Lahore. [Call number: 658.83 BAK-R] (1).
Books Marketing research : An applied approach Kinner, Thomas C.<>Taylor, James R., Jt. Auth.

by Kinner, Thomas C | Taylor, James R., Jt. Auth.

Edition: 5thMaterial type: book Book; Format: print ; Literary form: Not fiction Publisher: New York,USA: McGraw-Hill, 1996Availability: Items available for loan: LRC University of Management and Technology Lahore. [Call number: 658.83 KIN-M] (1).
Books The marketing revolution: a radical manifesto for dominating the marketplace. Clancy, Kevin J.<>Shulman, Robert S., Jt. Auth.

by Clancy, Kevin J | Shulman, Robert S., Jt. Auth.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: New York,USA: Harmony Books, 1991Availability: Items available for loan: LRC University of Management and Technology Lahore. [Call number: 658.8 CLA-M] (1).
Books Marketing research (Instructor's manual): an applied approach. Kinnear, Thomas C.<>Taylor, James R.

by Kinnear, Thomas C | Taylor, James R.

Edition: 5thMaterial type: book Book; Format: print ; Literary form: Not fiction Publisher: New York,USA: McGraw-Hill, 1996Availability: Items available for loan: LRC University of Management and Technology Lahore. [Call number: 658.83 KIN-M] (1).
Books Marketing research methodological foundations Churchill, Gilbert A.

by Churchill, Gilbert A.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: 1991Availability: Items available for loan: LRC University of Management and Technology Lahore. [Call number: 658.83 CHU-M] (1).
Books Implementable marketing research Mercer, Alan

by Mercer, Alan.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: 1991Availability: Items available for loan: LRC University of Management and Technology Lahore. [Call number: 658.83 MER-I] (1).
Books Marketing research for managers Crouch, Sunny<>Housden, Matthew, J.T.

by Crouch, Sunny | Housden, Matthew, J.T.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: 1996Availability: Items available for loan: LRC University of Management and Technology Lahore. [Call number: 658.83 CRO-M] (1).
Books Marketing research Chisnall, Peter M.

by Chisnall, Peter M.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: 1997Availability: Items available for loan: LRC University of Management and Technology Lahore. [Call number: 658.83 CHI-M] (1).
Books Marketing research Donald R. Lehmann<>Joel H. Steckel<>Sunil Gupta

by Donald R. Lehmann | Joel H. Steckel | Sunil Gupta.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: Harlow,England: Addision-Wesley, 1998Availability: Items available for loan: LRC University of Management and Technology Lahore. [Call number: 658.83 LEH-M] (1).
Books Marketing research: An applied orientation. Malhotra

by Malhotra.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: Boston,USA: Prentice Hall, 1997Availability: Items available for loan: LRC University of Management and Technology Lahore. [Call number: 658.83 MAL-M] (1).
Books Marketing research: a practical approach for the new millennium David J. Ortinau<>Joseph F. Hair<>Robert P. Bush

by David J. Ortinau | Joseph F. Hair | Robert P. Bush.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: New York,USA: McGraw-Hill, 2000Availability: Items available for loan: LRC University of Management and Technology Lahore. [Call number: 658.83 HAI-M] (1).
Books Essentials of marketing research David A. Aaker<>George S. Day<>V. Kumar

by David A. Aaker | George S. Day | V. Kumar.

Edition: 2ndMaterial type: book Book; Format: print ; Literary form: Not fiction Publisher: New York,USA: John Wiley & Sons, 2002Availability: No items available Checked out (1).
Books Marketing research [+CD] within a changing information environment David J. Ortinau<>Joseph F. Hair<>Robert P. Bush

by David J. Ortinau | Joseph F. Hair | Robert P. Bush.

Edition: 2ndMaterial type: book Book; Format: print ; Literary form: Not fiction Publisher: Boston,USA: McGraw-Hill, 2003Availability: Items available for loan: LRC University of Management and Technology Lahore. [Call number: 658.83 HAI-M] (1).
Lists:
Books Marketing research David A. Aaker<>George S. Day<>V. Kumar

by David A. Aaker | George S. Day | V. Kumar.

Edition: 7thMaterial type: book Book; Format: print ; Literary form: Not fiction Publisher: New York,USA: John Wiley & Sons, 2001Availability: Items available for loan: LRC University of Management and Technology Lahore. [Call number: 658.83 AAK-M] (1).
Books Marketing research Alvin C. Burns<>Ronald F. Bush

by Alvin C. Burns | Ronald F. Bush.

Edition: 3rdMaterial type: book Book; Format: print ; Literary form: Not fiction Publisher: London,UK: Prentice Hall, 2000Availability: Items available for loan: LRC University of Management and Technology Lahore. [Call number: 658.83 BUR-M] (1).
Books Markeitng research Alvin C. Burns<>Ronald F. Bush

by Alvin C. Burns | Ronald F. Bush.

Edition: 3rdMaterial type: book Book; Format: print ; Literary form: Not fiction Publisher: London,UK: Prentice-Hall International, 2000Availability: Items available for loan: LRC University of Management and Technology Lahore. [Call number: 658.83 BUR-M] (1).
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