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Books
Market-Driven management: using the new marketing concept. Webster, Frederick E. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York,USA: John Wiley, 1994
Availability: Items available for loan: UMT Main Campus (1)Call number: 658.812 WEB-M.
Books
The Loyalty effect : The hidden force behind growth, profits Reichheld, Frederick F. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Boston,USA: Harvard Business School, 1996
Availability: Items available for loan: UMT Main Campus (1)Call number: 658.4 REI-I.
Books
Taking charge and letting go : A breakthrough strategy for c Spector, Bert A. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York,USA: The Free Press, 1995
Availability: Items available for loan: UMT Main Campus (1)Call number: 658.4012 SPE-T.
Books
Making quality work : A leadership guide for the results-dri Chang, Yu Sang, J.T.; (Rosansky, Victor), J.T.<>Labovitz, George by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: 1993
Availability: Items available for loan: UMT Main Campus (2)Call number: 658.562 LAB-M, ...
Books
You will be satisfied : Ford motor's salesman shows you how Caldwell, Peter, J.T.<>Tasca, Bob by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: 1996
Availability: Items available for loan: UMT Main Campus (1)Call number: 658.812 TAS-Y.
Books
Customer-centered reengineering : Remapping for total custom Crego, Edwin T.<>Schiffrin, Peter D., J.T. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: 1995
Availability: Items available for loan: UMT Main Campus (2)Call number: 658.4063 CRE-C, ...
Books
In charge of customer satisfaction George Green<>Roger Cartwright by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Oxford,UK: Blackwell Publishers, 1997
Availability: Items available for loan: UMT Main Campus (1)Call number: 658.812 CAR-C.
Books
Business process mapping improving customer satisfaction J. Mike Jacka<>Paulette J. Keller by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: London,UK: John Wiley, 2002
Availability: Items available for loan: UMT Main Campus (1)Call number: 658.812 JAC-B.
Books
Researching customer satisfaction & loyalty Paul Szwarc by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: London,UK: Kogan Page, 2006
Availability: Items available for loan: UMT Main Campus (1)Call number: 658.812 SZW-R.
Books
Superior customer value in the new economy concepts and cases Johnson, William C.<>Weinstein, Art by
Edition: 2nd
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Boca Raton,USA: CRC Press, 2004
Availability: Items available for loan: UMT Main Campus (1)Call number: 658.812 JOH-S.
Theses and Term Papers
Effect of emotional labor on customer satisfaction- the study of moderators in hotel industry of Pakistan [MS program] [+CD] Kamran Ghaffar by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Lahore : UMT, School of Business & Economics, 2016
Availability: Items available for reference: UMT Main Campus: Not for loan (1)Call number: TP 658.8342 KAM-E.
Books
The customer experience edge : technology and techniques for delivering an enduring, profitable and positive experience to your customers / Reza Soudagar, Vinay Iyer and Volker Hildebrand by
Edition: 1st ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York : McGraw-Hill, 2012
Availability: Items available for loan: UMT Main Campus (1)Call number: 658.812 SOU-C.
Books
Your customer rules! : delivering the Me2B experiences that today's customers demand / Bill Price, and David Jaffe by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: San Francisco : Jopssey-Bass, 2015
Availability: Items available for loan: UMT Main Campus (1)Call number: 658.812 PRI-Y.
Books
Inspired : how to create tech products customers love / by Marty Cagan by
Edition: Second edition.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Hoboken : Wiley, 2018
Availability: Items available for loan: UMT Main Campus (1)Call number: 658.575 CAG-I.
Market-Driven management: using the new marketing concept. Webster, Frederick E. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York,USA: John Wiley, 1994
Availability: Items available for reference: UMT Main Campus: Not for loan (1)Call number: 658.812 WEB-M.
Pages
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