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Books E-commerce : business, technology, society / Kenneth C. Laudon, and Carol Guercio Traver

by Laudon, Kenneth C | Traver, Carol Guercio.

Edition: 11th ed.Material type: book Book; Format: print ; Literary form: Not fiction Publisher: Boston : Pearson, 2015Availability: Items available for loan: UMT Main Campus [Call number: 658.80285 LAU-E] (1).
Books Integrated advertising, promotion, and marketing communications / Kenneth E. Clow, and Donald Baack

by Clow, Kenneth E | Baack, Donald.

Edition: 7th ed.Material type: book Book; Format: print ; Literary form: Not fiction Publisher: Boston : Pearson, 2016Availability: Items available for loan: UMT Main Campus [Call number: 658.82 CLO-I] (2).
Books The media handbook : a complete guide to advertising media selection, planning, research, and buying / Helen Katz

by Katz, Helen E.

Edition: 6th ed.Material type: book Book; Format: print ; Literary form: Not fiction Publisher: New York : Routledge, 2017Availability: Items available for loan: UMT Main Campus [Call number: 659 KAT-M] (2).
Books Social media campaigns : strategies for public relations and marketing / Carolyn Mae Kim

by Kim, Carolyn Mae.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: New York : Routledge, 2016Availability: Items available for loan: UMT Main Campus [Call number: 658.872 KIM-S] (1). Checked out (1).
Books The art of digital marketing : the definitive guide to creating strategic, targeted, and measurable online campaigns / Ian Dodson

by Dodson, Ian.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: Hoboken : John Wiley, 2016Availability: No items available Checked out (1).
Books Marketing research : customer insights and managerial action / Tom J. Brown, Tracy A. Suter, and Gilbert A. Churchill

by Brown, Tom J | Churchill, Gilbert A.

Edition: 8th ed.Material type: book Book; Format: print ; Literary form: Not fiction Publisher: Delhi : Cengage Learning India, 2014Availability: Items available for loan: UMT Main Campus [Call number: 658.83 BRO-M] (1).
Books Social marketing and social change : strategies and tools for health, well-being, and the environment / R. Craig Lefebvre

by Lefebvre, R. Craig.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: San Francisco, CA : Jossey-Bass, 2013Availability: Items available for loan: UMT Main Campus [Call number: 362.10688 LEF-S] (3).
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Books Imagineering : innovation in the experience economy / Gabrielle Kuiper and Bert Smit ; translated by Monique Hondelink

by Kuiper, Gabrielle | Smit, Bert.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: Oxfordshire : CABI, 2011Availability: Items available for loan: UMT Main Campus [Call number: 658.4063 KUI-I] (1).
Books Recommend this! : delivering digital experiences that people want to share / Jason Thibeault, and Kirby Wadsworth

by Thibeault, Jason | Wadsworth, Kirby.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: Hoboken : John Wiley, 2014Availability: Items available for loan: UMT Main Campus [Call number: 658.872 THI-R] (1).
Theses and Term Papers Airline marketing plan (BS Aviation) [+CD]/ Muhammad Ibrahim and Rana Sadam

by Muhammad Ibrahim.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: Lahore: UMT,University of management and technology, 2017Availability: Items available for loan: UMT Main Campus [Call number: TP 378.70688 MUH-A] (1).
Books Tourism destination development : turns and tactics / edited by Arvid Viken and Brynhild Granas

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: London : Routledge, 2016Availability: Items available for loan: UMT Main Campus [Call number: 338.4791 TOU-] (1).
Lists:
Books Data mining for dummies / by Meta S. Brown

by Brown, Meta S.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: Hoboken : John Wiley, 2014Availability: Items available for loan: UMT Main Campus [Call number: 006.312 BRO-D] (1).
Books The thank you economy / Gary Vaynerchuk

by Vaynerchuk, Gary.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: New York : HarperCollins Publishers, 2011Availability: Items available for loan: UMT Main Campus [Call number: 658.812 VAY-T] (1).
Books Ctrl alt delete : reboot your business. reboot your life. your future depends on it / Mitch Joel

by Joel, Mitch.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: New York : Business Plus, 2013Availability: Items available for loan: UMT Main Campus [Call number: 658.872 JOE-C] (1).
Books What great brands do : the seven brand-building principles that separate the best from the rest / Denise Lee Yohn

by Yohn, Denise Lee.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: San Francisco : Jossey-Bass, 2014Availability: Items available for loan: UMT Main Campus [Call number: 658.827 YOH-W] (1).
Books Supply chain management : strategy, planning, and operation / Sunil Chopra, Peter Meindl, and Kepos Capital

by Chopra, Sunil | Meindl, Peter.

Edition: 6th ed.Material type: book Book; Format: print ; Literary form: Not fiction Publisher: Noida : Pearson, 2016Availability: No items available Checked out (1).
Books Brand management strategies : luxury and mass markets / William D'Arienzo

by D'Arienzo, William.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: New York : Bloomsbury, 2016Availability: Items available for loan: UMT Main Campus [Call number: 658.827 DAR-B] (2).
Books The Hummer and the Mini : navigating the contradictions of the new trend landscape / Robyn Waters

by Waters, Robyn.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: New York : Portfolio, 2006Availability: Items available for loan: UMT Main Campus [Call number: 658.83 WAT-H] (1).
Books Trust me, I'm lying : the tactics and confessions of a media manipulator / Ryan Holiday

by Holiday, Ryan.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: New York : Portfolio, 2012Availability: Items available for loan: UMT Main Campus [Call number: 659.202856752 HOL-T] (1).
Books Brandchild : remarkable insights into the minds of today's global kids and their relationships with brands / Martin Lindstrom with Patricia B. Seybold

by Lindstrom, Martin | Seybold, Patricia B.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: London ; Sterling, VA : Kogan Page, 2003Availability: Items available for loan: UMT Main Campus [Call number: 658.834083 LIN-B] (1).
Books Marketing : an introduction / Gary Armstrong, Philip Kotler and Marc O. Opresnik

by Armstrong, Gary | Kotler, Philip.

Edition: 13th ed.Material type: book Book; Format: print ; Literary form: Not fiction Publisher: Tamil Nadu : Pearson, 2017Availability: Items available for loan: UMT Main Campus [Call number: 658.8 ARM-M] (2).
Books Global marketing / Warren J. Keegan and Gautam Dutta

by Keegan, Warren J | Green, Mark C.

Edition: 8th ed.Material type: book Book; Format: print ; Literary form: Not fiction Publisher: Tamil Nadu : Pearson, 2014Availability: Items available for loan: UMT Main Campus [Call number: 658.848 KEE-G] (1).
Books Marketing research / Alvin C. Burns, Ann Veeck AND Ronald F. Bush

by Burns, Alvin C | Veeck, Ann | Bush, Ronald F.

Edition: 8th ed.Material type: book Book; Format: print ; Literary form: Not fiction Publisher: Tamil Nadu : Pearson, 2017Availability: Items available for loan: UMT Main Campus [Call number: 658.83 BUR-M] (2).
Books The definitive guide to entertainment marketing : bringing the moguls, the media, and the magic to the world / Al Lieberman and Patricia Esgate

by Lieberman, Al | Esgate, Patricia | Lieberman, Al.

Edition: 2nd ed.Material type: book Book; Format: print ; Literary form: Not fiction Publisher: Tamil Nadu : Pearson, 2017Availability: Items available for loan: UMT Main Campus [Call number: 302.230688 LIE-D] (1).
Books Youthnation : building remarkable brands in a youth-driven culture / Matt Britton

by Britton, Matt.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: Hoboken : John Wiley, 2015Availability: Items available for loan: UMT Main Campus [Call number: 658.8340842 BRI-Y] (1).
Books The retargeting playbook : how to turn web-window shoppers into customers / Adam Berke, Gregory Fulton, and Lauren Vaccarello

by Berke, Adam | Vaccarello, Lauren.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: Hoboken : John Wiley, 2014Availability: Items available for loan: UMT Main Campus [Call number: 658.872 BER-R] (1).
Books How to work the film & tv markets : a guide for content creators / Heather Hale

by Hale, Heather.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: New York : Routledge, 2018Availability: Items available for loan: UMT Main Campus [Call number: 384.80688 HAL-H] (1).
Books Designing and managing the supply chain : concepts, strategies, and case studies / David Simchi-Levi, Philip Kaminsky, Edith Simchi-Levi and Ravi Shankar

by Kaminsky, Philip | Simchi-Levi, Edith.

Edition: 3rd ed.Material type: book Book; Format: print ; Literary form: Not fiction Publisher: Delhi : McGraw Hill Education (India), 2017Availability: Items available for loan: UMT Main Campus [Call number: 658.7 DES-] (2).
Books Communications writing and design : the integrated manual for marketing, advertising, and public relations / John DiMarco

by DiMarco, John.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: Hoboken : John Wiley, 2017Availability: Items available for loan: UMT Main Campus [Call number: 658.802 DIM-C] (1).
Books Is anybody listening? / Khalaf Ahmad Al- Habtoor

by Khalaf Ahmad Al- Habtoor | Procter & Gamble Company | Copyright Collection (Library of Congress).

Material type: visual material Visual material; Type of visual material: filmstrip Publisher: Edingburgh : Akkadia Press, 2016Availability: Items available for loan: UMT Main Campus [Call number: 327.56 KHA-I] (1).
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