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Books Principles of marketing: An Asian case book Geok Theng Lau<>Swee Hoon Ang<>Yanmin Gu

by Geok Theng Lau | Swee Hoon Ang | Yanmin Gu.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: New York,USA: Prentice Hall, 2000Availability: Items available for loan: LRC University of Management and Technology Lahore. [Call number: 658.8 ANG-P] (1).
Books The silk road to international marketing : Profit and passion in global business / Tim Ambler and Chris Styles

by Ambler, Tim | Tim Ambler.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: London, UK : Prentice Hall, 2000Availability: Items available for loan: LRC University of Management and Technology Lahore. [Call number: 658.848 AMB-S] (3).
Books Elements of export practice Alan Branch

by Alan Branch.

Edition: 2ndMaterial type: book Book; Format: print ; Literary form: Not fiction Publisher: London,UK: Chapman & Hall, 1985Availability: Items available for loan: LRC University of Management and Technology Lahore. [Call number: 658.8480941 BRA-E] (1).
Books How to win profitable business Tom Cannon

by Tom Cannon.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: London,UK: Business Books, 1984Availability: Items available for loan: LRC University of Management and Technology Lahore. [Call number: 658.8 CAN-H] (1).
Books Service marketing Anthony J. Zahorik<>Roland T. Rust<>Timothy L. Keiningham

by Anthony J. Zahorik | Roland T. Rust | Timothy L. Keiningham.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: Harlow,England: Addision-Wesley, 1999Availability: Items available for loan: LRC University of Management and Technology Lahore. [Call number: 658.8 RUS-S] (1).
Books Global marketing strategy Harold Chee<>Rod Harris

by Harold Chee | Rod Harris.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: London,UK: Pitman Publishing, 1998Availability: Items available for loan: LRC University of Management and Technology Lahore. [Call number: 658.848 CHE-G] (1).
Books Principles of global marketing Mark C. Green<>Warren J. Keegan

by Mark C. Green | Warren J. Keegan.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: Upper Saddle,USA: Prentice Hall International, 1997Availability: Items available for loan: LRC University of Management and Technology Lahore. [Call number: 658.848 KEE-P] (1). Checked out (1).
Books Marketing management: A European perspective. Susan Norgan

by Susan Norgan.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: Harlow,England: Addision-Wesley, 1994Availability: Items available for loan: LRC University of Management and Technology Lahore. [Call number: 658.80094 NOR-M] (1).
Books Success @ e-business: Profitable internet business & commerce. Peter Morath

by Peter Morath.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: New York,USA: McGraw-Hill, 2000Availability: Items available for loan: LRC University of Management and Technology Lahore. [Call number: 658.80285 MOT-S] (1).
Books Marketing research Donald R. Lehmann<>Joel H. Steckel<>Sunil Gupta

by Donald R. Lehmann | Joel H. Steckel | Sunil Gupta.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: Harlow,England: Addision-Wesley, 1998Availability: Items available for loan: LRC University of Management and Technology Lahore. [Call number: 658.83 LEH-M] (1).
Books Marketing management Jose Antonio Rosa<>Kirti Sawhney Celly<>Richard P. Bagozzi

by Jose Antonio Rosa | Kirti Sawhney Celly | Richard P. Bagozzi.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: Upper Saddle River,USA: Prentice Hall, 1998Availability: Items available for loan: LRC University of Management and Technology Lahore. [Call number: 658.8 RIC-M] (1).
Books Dun & Bradstreet's guide to doing business around the world Joseph J. Douress<>Terri Morrison<>Wayne A. Conaway

by Joseph J. Douress | Terri Morrison | Wayne A. Conaway.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: Englwood Cliffs,USA: Prentice-Hall, 1997Availability: Items available for loan: LRC University of Management and Technology Lahore. [Call number: 658.848 MOR-D] (1).
Books Interactive marketing: Building loalty one to one. Martin Williams

by Martin Williams.

Edition: 2ndMaterial type: book Book; Format: print ; Literary form: Not fiction Publisher: Sydney,USA: Prentice Hall, 1997Availability: Items available for loan: LRC University of Management and Technology Lahore. [Call number: 658.84 WIL-I] (1).
Books Principles of marketing [+CD] Armstrong, Gary<>Kotler, Philip

by Armstrong, Gary | Kotler, Philip.

Edition: 9thMaterial type: book Book; Format: print ; Literary form: Not fiction Publisher: Upper Saddle River,USA: Prentice Hall, 2001Availability: Items available for loan: LRC University of Management and Technology Lahore. [Call number: 658.8 KOT-P] (2). Checked out (1).
Books Integrated marketing communications: A systems approach. M. Joseph Sirgy

by M. Joseph Sirgy.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: Upper Saddle River,USA: Prentice Hall, 1998Availability: Items available for loan: LRC University of Management and Technology Lahore. [Call number: 658.802 SIR-I] (1).
Books Marketing research: An applied orientation. Malhotra

by Malhotra.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: Boston,USA: Prentice Hall, 1997Availability: Items available for loan: LRC University of Management and Technology Lahore. [Call number: 658.83 MAL-M] (1).
Books [email protected] marketing on the internet. Kate Westberg<>Stewart Adam

by Kate Westberg | Stewart Adam.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: Sydney: Prentice Hall of Australia, 1998Availability: Items available for loan: LRC University of Management and Technology Lahore. [Call number: 658.80285 ADA-E] (1).
Books The Invisible computer: Why good products can fail, the personal computer is so complex, and inform. Donald A. Norman

by Donald A. Norman.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: Cambridge,USA: The Massachusetts Institute of Technology, 1999Availability: Items available for loan: LRC University of Management and Technology Lahore. [Call number: 004.16 NOR-I] (3).
Books The definitive guide to marketing planning: The fast track to intelligent marketing planning and implementation for exe Angela Hatton

by Angela Hatton.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: London,UK: Prentice Hall, 2000Availability: Items available for loan: LRC University of Management and Technology Lahore. [Call number: 658.802 HAT-D] (1).
Books Digital transformation: The essentials of e-business leadership Keyur Patel<>Mary Pat McCarthy

by Keyur Patel | Mary Pat McCarthy.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: New York,USA: McGraw-Hill, 2000Availability: Items available for loan: LRC University of Management and Technology Lahore. [Call number: 658.80285 PAT-D] (1).
Books Applications in basic marketing: Clippings from the popular business press E. Jerome McCarthy<>William D. Perreault

by E. Jerome McCarthy | William D. Perreault.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: New York,USA: McGraw-Hill, 1999Availability: Items available for loan: LRC University of Management and Technology Lahore. [Call number: 658.8 PER-A] (1).
Books Marketing mistakes Robert F. Hartley

by Robert F. Hartley.

Edition: 6thMaterial type: book Book; Format: print ; Literary form: Not fiction Publisher: New York,USA: John Wiley & Sons, 1995Availability: Items available for loan: LRC University of Management and Technology Lahore. [Call number: 658.800973 HAR-M] (1).
Books Cases in marketing management Ross Brennan

by Ross Brennan.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: London,UK: Pitman Publishing, 1995Availability: Items available for loan: LRC University of Management and Technology Lahore. [Call number: 658.8 CAS-] (1).
Books The management and marketing of services Angela Cottam<>Peter Mudie

by Angela Cottam | Peter Mudie.

Edition: 2ndMaterial type: book Book; Format: print ; Literary form: Not fiction Publisher: Oxford,UK: Butterworth-Heinemann, 1999Availability: Items available for loan: LRC University of Management and Technology Lahore. [Call number: 658.8 MUD-M] (1).
Books Marketing Zikmund, William

by Zikmund, William.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: 1989Availability: Items available for loan: LRC University of Management and Technology Lahore. [Call number: 658.8 ZIK.M] (1).
Books E-Motional Business Nicola philips

by Nicola philips.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: Harlow,U.S.A: Pearson Education Ltd., 2000Availability: Items available for loan: LRC University of Management and Technology Lahore. [Call number: 658.80285 PHI-E] (1).
Books Marketing management: an international perspective Dominique Turpin<>Kamran Kashani

by Dominique Turpin | Kamran Kashani.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: Berkley,USA: Macromedia Press, 1999Availability: Items available for loan: LRC University of Management and Technology Lahore. [Call number: 658.8 MAR-] (1).
Books Marketing research: a practical approach for the new millennium David J. Ortinau<>Joseph F. Hair<>Robert P. Bush

by David J. Ortinau | Joseph F. Hair | Robert P. Bush.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: New York,USA: McGraw-Hill, 2000Availability: Items available for loan: LRC University of Management and Technology Lahore. [Call number: 658.83 HAI-M] (1).
Books International Marketing Jain, Subhash C.

by Jain, Subhash C.

Edition: 6thMaterial type: book Book; Format: print ; Literary form: Not fiction Publisher: Australia: South-Western, 2001Availability: Items available for loan: LRC University of Management and Technology Lahore. [Call number: 658.848 JAI-I] (1).
Books Marketing: Principles & Prespectives Bearden, William O.<>Ingram, Thomas N.<>LaForge. Raymond W.

by Bearden, William O | Ingram, Thomas N | LaForge. Raymond W.

Edition: 3rdMaterial type: book Book; Format: print ; Literary form: Not fiction Publisher: Boston,USA: McGraw-Hill, 2001Availability: Items available for loan: LRC University of Management and Technology Lahore. [Call number: 658.8 BEA-M] (1).
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