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Theses and Term Papers Hyundai’s return in Pakistan/ Adil Zafar, Hamza Raza, Abdul Moiz, Muhammad Haseeb, Abdul Rehman.

by Adil Zafar, Hamza Raza, Abdul Moiz, Muhammad Haseeb, Abdul Rehman.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: Lahore: School of Professional Advancement, 2020Dissertation note: Project Supervisor: Dr. Atif Ali Gill Master of Marketing Management University of Management and Technology 2020. F2017298001, F2017298002, F2017298003, F2017298010, F2017298017 Availability: No items available
Books Creative strategies : idea management for marketing, advertising, media and design / by Mario Pricken

by Pricken, Mario.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: New York : Thames & Hudson, 2010Availability: Items available for loan: UMT Main Campus [Call number: 659.1 PRI-C] (1).
Books Green Composites : Sustainable Raw Materials / edited by Subramanian Senthilkannan Muthu

by Muthu, Subramanian Senthilkannan.

Material type: book Book; Literary form: Not fiction Publisher: Singapore : Springer, 2019Availability: Items available for loan: UMT Main Campus [Call number: 620.118 GRE-] (1).
Books Political marketing : theoretical and strategic foundations / by Wojciech Cwalina, Andrzej Falkowski, and Bruce I. Newman

by Cwalina, Wojciech | Falkowski, Andrzej | Newman, Bruce I.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: New Delhi : DBS Imprints, 2014Availability: Items available for loan: UMT Main Campus [Call number: 324.73 CWA-P] (1).
Books Strategic marketing / by David W. Cravens, and Nigel F. Piercy

by Cravens, David W | Piercy, Nigel.

Edition: 10th ed.Material type: book Book; Format: print ; Literary form: Not fiction Publisher: New York : McGraw-Hill Irwin, 2013Availability: Items available for loan: UMT Main Campus [Call number: 658.802 CRA-S] (1).
Books Marketing principles / by William M. Pride . . . [et al.]

Edition: 3rd Asia-Pacific ed.Material type: book Book; Format: print ; Literary form: Not fiction Publisher: Victoria : Cengage Learning Australia, 2015Availability: Items available for loan: UMT Main Campus [Call number: 658.8 MAR-] (1).
Theses and Term Papers The role of social media videos in tourist's destination selection [MS Marketing] : a neuromarketing analysis using EEG technique / by Asim Sultan

by Asim Sultan.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: Lahore : UMT. School of Business and Economics. Department of Marketing, 2020Dissertation note: Report presented in partial requirement for MS degree in Marketing Advisor : Dr. Yasir Rashid MS School of Business and Economics 2020 F2017172001 Availability: Items available for reference: UMT Main Campus [Call number: TP 658.8342 ASI-R] (1).
Theses and Term Papers Advertising ki shari haddudo qayyud = ایڈورٹائزنگ کی شرعی حدودوقیود [M. Phil Islamic Thought and Civilization] / by Muhammad Ehsan = محمد حسان

by Ehsan, Muhammad = حسان، محمد.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: Lahore : UMT. School of Social Sciences and Humanities. Department Islami Thought and Civilization, 2020Dissertation note: Report presented in partial requirement for M. Phil degree in Islamic Thought and Civilization Advisor : Dr. Humaira Ahmad M. Phil Department Islamic Thought and Civilization 2020 F2017086057 Availability: Items available for reference: UMT Main Campus [Call number: TP 297.2730688 EHS-A] (1).
Books Marketing research / by V. Kumar . . . . [et al.]

by Kumar, V | Aaker, David A.

Edition: 13th ed.Material type: book Book; Literary form: Not fiction Publisher: NA : John Wiley, 2016Availability: Items available for loan: UMT Main Campus [Call number: 658.83 KUM-M] (1).
Books Marketing management : analysis, planning, and control / by Philip Kotler and Ronald E. Turner

by Kotler, Philip | Turner, Ronald E.

Edition: 4th ed.Material type: book Book; Format: print ; Literary form: Not fiction Publisher: Scarborough, Ont. : Prentice-Hall, 1981Availability: No items available
Books Principles of marketing / by Biswa Mohana Jena

by Jena, Biswa Mohana.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: Lahore : Multi Line Publications, 2022Availability: Items available for loan: UMT Main Campus [Call number: 658.8 JEN-P] (1). Checked out (1).
Books Principles of marketing / by Philip Kotler, Gary Armstrong and Marc Oliver Opresnik

by Kotler, Philip | Armstrong, Gary.

Edition: 18th ed.Material type: book Book; Format: print ; Literary form: Not fiction Publisher: Harlow : Pearson, 2021Availability: Items available for loan: UMT Main Campus [Call number: 658.8 KOT-P] (1).
Books E-commerce : business, technology and society / by Kenneth C. Laudon, and Carol Guercio Traver

by Laudon, Kenneth C | Traver, Carol Guercio.

Edition: 16th ed.Material type: book Book; Format: print ; Literary form: Not fiction Publisher: Harlow : Pearson, 2021Availability: No items available Checked out (1).
Books Marketing research / by Alvin C. Burns, and Ann Veeck

by Burns, Alvin C | Veeck, Ann | Bush, Ronald F.

Edition: 9th ed.Material type: book Book; Format: print ; Literary form: Not fiction Publisher: Harlow : Pearson, 2020Availability: Items available for loan: UMT Main Campus [Call number: 658.83 BUR-M] (1).
Books Marketing for hospitality and tourism / by Philip Kotler . . . [et al.]

Edition: 8th ed.Material type: book Book; Format: print ; Literary form: Not fiction Publisher: Harlow : Pearson, 2022Availability: Items available for loan: UMT Main Campus [Call number: 647.940688 MAR-] (1).
Books Business-to-business marketing / by Ross Brennan, Louise Canning and Raymond McDowell

by Brennan, Ross.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: Los Angeless : Sage Publications, 2020Availability: Items available for loan: UMT Main Campus [Call number: 658.804 BRE-B] (1).
Books Sensory marketing : an introduction / by Bertil Hulten

by Hulten, Bertil.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: London : Sage Publications, 2020Availability: Items available for loan: UMT Main Campus [Call number: 658.8 HUL-S] (1).
Books Advertising, brands and consumer behaviour : the Indian context / by S. Ramesh Kumar and Anup Krishnamurthy

by Kumar, S. Ramesh | Krishnamurthy, Anup.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: Los Angeles : Sage Publications, 2020Availability: Items available for loan: UMT Main Campus [Call number: 658.8270954 KUM-A] (1).
Books The new marketing : how to win in the digital age / by Cheryl Burgess & Mark Burgess

by Burgess, Cheryl | Burgess, Mark.

Material type: book Book; Literary form: Not fiction Publisher: Los Angeles : Sage Publications, 2020Availability: Items available for loan: UMT Main Campus [Call number: 658.872 BUR-N] (1).
Books Sales and distribution management : an Integrative approach / by Pingali Venugopal

by Venugopal, Pingali.

Edition: 2nd ed.Material type: book Book; Format: print ; Literary form: Not fiction Publisher: Los Angeles : Sage Publications, 2021Availability: Items available for loan: UMT Main Campus [Call number: 658.8100954 VEN-S] (1).
Books Marketing management / by Philip Kotler and Kevin Lane Keller

by Kotler, Philip | Keller, Kevin Lane.

Edition: 15th ed.Material type: book Book; Format: print ; Literary form: Not fiction Publisher: Kuala Lumper : Pearson, 2020Availability: Items available for loan: UMT Health Sciences Campus [Call number: 658.8 KOT-M] (10).
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