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Marketing research David A. Aaker<>George S. Day<>V. Kumar

by David A. Aaker | George S. Day | V. Kumar.

Edition: 5thMaterial type: book Book; Format: print ; Literary form: Not fiction Publisher: New York,USA: John Wiley & Sons, 1995Availability: Items available for loan: UMT Main Campus [Call number: 658.83 AAK-M] (1).
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Books
Marketing research David A. Aaker<>George S. Day<>V. Kumar

by David A. Aaker | George S. Day | V. Kumar.

Edition: 7thMaterial type: book Book; Format: print ; Literary form: Not fiction Publisher: New York,USA: John Wiley, 2001Availability: Items available for loan: UMT Main Campus [Call number: 658.83 AAK-M] (1).
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Essentials of marketing research David A. Aaker<>George S. Day<>V. Kumar

by David A. Aaker | George S. Day | V. Kumar.

Edition: 2ndMaterial type: book Book; Format: print ; Literary form: Not fiction Publisher: New York,USA: John Wiley & Sons, 2002Availability: Items available for loan: UMT Main Campus [Call number: 658.83 KUM-E] (1).
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Books
Marketing research David A. Aaker<>George S. Day<>V. Kumar

by David A. Aaker | George S. Day | V. Kumar.

Edition: 7thMaterial type: book Book; Format: print ; Literary form: Not fiction Publisher: New York,USA: John Wiley & Sons, 2001Availability: Items available for loan: UMT Main Campus [Call number: 658.83 AAK-M] (1).
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