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Books
Marketing research David A. Aaker<>George S. Day<>V. Kumar by
Edition: 5th
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York,USA: John Wiley & Sons, 1995
Availability: Items available for loan: UMT Main Campus (1)Call number: 658.83 AAK-M.
Books
Marketing research David A. Aaker<>George S. Day<>V. Kumar by
Edition: 7th
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York,USA: John Wiley, 2001
Availability: Items available for loan: UMT Main Campus (1)Call number: 658.83 AAK-M.
Books
Essentials of marketing research David A. Aaker<>George S. Day<>V. Kumar by
Edition: 2nd
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York,USA: John Wiley & Sons, 2002
Availability: Items available for loan: UMT Main Campus (1)Call number: 658.83 KUM-E.
Books
Marketing research David A. Aaker<>George S. Day<>V. Kumar by
Edition: 7th
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York,USA: John Wiley & Sons, 2001
Availability: Items available for loan: UMT Main Campus (1)Call number: 658.83 AAK-M.
Books
International marketing research V. Kumar by
Edition: 4th
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi,India: Prentice Hall of India, 2003
Availability: Items available for loan: UMT Main Campus (1)Call number: 658.83 KUM-I.
Books
Marketing research / by V. Kumar . . . . [et al.] by
Edition: 13th ed.
Material type: Text Text; Literary form: Not fiction
Publication details: NA : John Wiley, 2016
Availability: Items available for loan: UMT Main Campus (1)Call number: 658.83 KUM-M.
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