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Return on customer creating maximum value form your scarcest resource Peppers, Don<>Rogers, Martha by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: London,UK: Marshall Cavendish Business, 2005
Availability: Items available for loan: UMT Main Campus (2)Call number: PFL 658.812 PEP-R, ...
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Do you want to keep our customers forever? Pine, B. Joseph<>Pepers, Don<>Rogers, Martha by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Boston,USA: Harvard Business School, 2009
Availability: Items available for loan: UMT Main Campus (1)Call number: 658.812 PIN-D.
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