TY - BOOK AU - Guber,Peter TI - Tell to win: connect, persuade, and triumph with the hidden power of story SN - 9780307587954 U1 - 658.45 22 PY - 2011/// CY - New York PB - Crown Publishers KW - Success in business KW - Storytelling KW - Entrepreneurship KW - Creative ability in business N1 - Includes index ER -