TY  - BOOK
AU  - Govindarajan, Vijay Seshadri
AU  - Trimble, Chris
TI  - The other side of innovation: solving the execution challenge
SN  - 9781422166963
U1  -  658.4063 
PY  - 2010///
CY  - Boston,USA
PB  - Harvard Business School
KW  - Technological innovations-Management
ER  -