TY - BOOK AU - Lamb, Charles W. AU - Hair, Joseph F. AU - M A Malik TI - MKTG2 what's inside: student tested, faculty approved SN - 9780324586527 U1 - SMG 658.8076 PY - 2009/// CY - Mason,USA PB - Souht-Western Cengage Learning KW - Marketing examination kit ER -