TY  - BOOK
AU  - Davila, Tony
AU  - Epstein, Marc J.
AU  - Shelton, Robert
TI  - Making innovation work: how to manage it, measure it, and profit from it
SN  - 8131716198
U1  -  658.4063 
PY  - 2008///
CY  - New Delhi,India
PB  - Pearson
ER  -