00422nam a2200169Ia 450000100060000000800410000602000150004704000130006208200180007510000200009324500610011325000090017426000310018330000110021454600070022570000200023240035140423s9999    xx            000 0 und d  a0324236735  cPK-LaUMT  a 658.8bBOO-C  aBoone, Louis E.  aContemporary marketingcBoone, Louis E.<>Kurtz, David L.  a12th  aMason,USA:bThomson,c2006  a656 p.  aEN  aKurtz, David L.