00556nam a2200205Ia 4500 27911 140414s9999 xx 000 0 und d 0-07-121430-5 PK-LaUMT 658.8 BEA-M Raymond W. Laforge Marketing principles and perspectives Raymond W. Laforge<>Thomas N. Ingram<>William O. Bearden 4th Boston,USA: McGraw-Hill, 2004 596 p. EN Thomas N. Ingram William O. Bearden BK 28041 28041 0 0 0 0 01 01 2014-04-14 1 1 658.8 BEA-M 33566 2018-09-25 00:00:00 2017-05-11 2014-04-25 BK