TY - BOOK AU - Youknovsky,Alexia AU - Bowers,James TI - Sell your research: public speaking for scientists SN - 978031608 U1 - 808.51 PY - 2024/// CY - Cham PB - Springer KW - Public speaking KW - Oral presentation KW - Communication in science N1 - Includes bibliographical references N2 - Public speaking is an essential component in the life of a scientist, whatever your level of career. In this book, the authors describe a tried-and-tested technique for preparing a presentation: the SELL method. Following these three simple steps -- Skeleton, Envelope, and Life and Logistics -- will help you make the most out of any talk. Whether it be a 3-minute pitch or an hour-long plenary session, you will find pages of advice, theory, and practical exercises enabling you to Sell Your Research with impact ER -