TY - BOOK AU - Hisrich,Robert D. AU - Peters,Michael P. AU - Shepherd,Dean A. TI - Entrepreneurship SN - 9781260565621 U1 - 658.11 PY - 2020/// CY - New York PB - McGraw-Hill Education KW - Business enterprises Finance KW - Business planning KW - Entrepreneurship N1 - Index present N2 - Entrepreneurship, by Robert Hisrich, Michael Peters and Dean Shepherd has been designed to clearly instruct students on the process of formulating, planning, and implementing a new venture. Students are exposed to detailed descriptions of 'how to' embark on a new venture in a logical manner. Comprehensive cases at the end of the text have been hand-picked by the authors to go hand-in-hand with chapter concepts, helping to reinforce key topics ER -