TY - BOOK AU - Melewar,T.C. AU - Alwi,Sharifah Faridah Syed TI - Islamic marketing and branding: theory and practice SN - 9781474240969 U1 - 297.2730688 23 PY - 2018/// CY - London PB - Routledge KW - Marketing KW - Islamic countries KW - Branding (Marketing) ER -