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The customer experience edge : technology and techniques for delivering an enduring, profitable and positive experience to your customers / Reza Soudagar, Vinay Iyer and Volker Hildebrand

By: Soudagar, Reza.
Contributor(s): Iyer, Vinay | Hildebrand, Volker.
Material type: materialTypeLabelBookPublisher: New York : McGraw-Hill, 2012Edition: 1st ed.Description: xxvi, 292 p. : ill. ; 24 cm.ISBN: 9780071786973 (alk. paper); 007178697X (alk. paper).Subject(s): Consumer satisfaction | Customer relations -- Management | Customer services -- Technological innovationsDDC classification: 658.812
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