Degerminants of consumer information adoption in electronic word-of-mouth (EWOM) : a study on social media based consumer review groups [MS program] [+CD]/ Nida Fatima
Material type:
BookPublisher: Lahore : UMT, School of Business and Economics, 2016Description: 51 p. CD.Subject(s): E-marketing | Marketing mixDDC classification: TP 658.804
| Current location | Call number | Status | Date due | Barcode |
|---|---|---|---|---|
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UMT Main Campus
Welcome to LRC UMT Main Campus Lahore |
TP 658.804 NID-D (Browse shelf) | Not for loan | 102593 |
Report presented in partial requirement for MS degree
Advisor: Dr. Haroon Rasheed
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