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Marketing research : An applied approach Kinner, Thomas C.<>Taylor, James R., Jt. Auth.

By: Kinner, Thomas C.
Contributor(s): Taylor, James R., Jt. Auth.
Material type: materialTypeLabelBookPublisher: New York,USA: McGraw-Hill, 1996Edition: 5th.Description: 888 p.ISBN: 0-07-912252-3.Subject(s): Marketing researchDDC classification: 658.83
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