Essentials of marketing research Bush, Robert P.<>Celsi, Mary Wolfinbarger<>Hair, Joseph F.<>Ortinau, David J.
By: Bush, Robert P.
Contributor(s): Celsi, Mary Wolfinbarger | Hair, Joseph F | Ortinau, David J.Material type: BookPublisher: New York,USA: McGraw-Hill, 2010Edition: 3rd.Description: 414 p.ISBN: 9780071318372.Subject(s): Marketing researchDDC classification: 658.83
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|658.83 EAS-M Marketing research concepts, practices, and cases||658.83 EDM-F The focus group: research handbook||658.83 EDM-F Handbook of market research the focus group research handbook||658.83 ESS- Essentials of marketing research||658.83 HAG-D Do your own market research||658.83 HAG-M Market research in practice: a guide to the basics||658.83 HAG-M Marketing research in practice a guide to the basics|