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Essentials of marketing research Bush, Robert P.<>Celsi, Mary Wolfinbarger<>Hair, Joseph F.<>Ortinau, David J.

By: Bush, Robert P.
Contributor(s): Celsi, Mary Wolfinbarger | Hair, Joseph F | Ortinau, David J.
Material type: materialTypeLabelBookPublisher: New York,USA: McGraw-Hill, 2010Edition: 3rd.Description: 414 p.ISBN: 9780071318372.Subject(s): Marketing researchDDC classification: 658.83
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