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A framework for marketing management Keller, Kevin Lane<>Kotler, Philip

By: Keller, Kevin Lane.
Contributor(s): Kotler, Philip.
Material type: materialTypeLabelBookPublisher: New Delhi,India: Pearson, 2011Edition: 4th.Description: 384 p.ISBN: 9788131759370.Subject(s): Marketing-managementDDC classification: 658.8
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