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International marketing Cateora, Philip R.<>Gilly, Marcy C.<>Graham, John L.

By: Cateora, Philip R.
Contributor(s): Gilly, Marcy C | Graham, John L.
Material type: materialTypeLabelBookPublisher: New York,USA: McGraw-Hill, 2009Edition: 14th.Description: 711 p.ISBN: 9780071288385.Subject(s): Export marketing-ManagementDDC classification: 658.848
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