Strategic retail management text and international cases Morschett, Dirk<>Schramm-Klein, Hanna<>Zentes, Joachim
Material type:
TextPublication details: Saarbrucken,Germany: Gabler, 2007Description: 366 pISBN: - 9783834902870
- R 658.87 ZEN-S
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| Current library | Call number | Status | Barcode | |
|---|---|---|---|---|
| UMT Main Campus | R 658.87 ZEN-S (Browse shelf(Opens below)) | Available | 41790 |
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| R 658.827 RIC-S Strategic brand management | R 658.83 AND-M Marketing research that won't break the bank | R 658.8342 KRU-C Consumer behavior and advertising involvement | R 658.87 ZEN-S Strategic retail management | R 659.1 COM- Company bruchur | R 659.1 RUS-K Kleppner's advertising procedure: | R 659.10973 BLY-A Advertising manager's handbook |
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