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Profit brand how to increase the profitability accountability & sustainability of brands Wreden, Nick

By: Wreden, Nick.
Material type: materialTypeLabelBookPublisher: London,UK: Kogan Page, 2005Description: 208 p.ISBN: 0749444657.Subject(s): Brand name products-managementDDC classification: PFL 658.827
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PFL 658.827 WRE-P (Browse shelf) Available 50241


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