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Markeitng research Alvin C. Burns<>Ronald F. Bush

By: Alvin C. Burns.
Contributor(s): Ronald F. Bush.
Material type: materialTypeLabelBookPublisher: London,UK: Prentice-Hall International, 2000Edition: 3rd.Description: 699 p.ISBN: 0-13-065068-7.Subject(s): Marketing researchDDC classification: 658.83
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