International marketing Ilkka A. Ronkainen<>Michael R.Czinkota
By: Ilkka A. Ronkainen.
Contributor(s): Michael R.Czinkota.
Material type:
BookPublisher: New York,USA: H. B. C, 1995Edition: 4th.Description: 815 p.ISBN: 0030983428.DDC classification: 658.848
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