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Marketing research text and cases Harper W.Boyd<>Ralph Westfall<>Stanley F.Stasch

By: Harper W.Boyd.
Contributor(s): Ralph Westfall | Stanley F.Stasch.
Material type: materialTypeLabelBookPublisher: Tokyo,Japan: Topan, 1991Edition: 7th.Description: 816 p.ISBN: 0256068135.Subject(s): Marketing researchDDC classification: 658.83
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658.83 BOY-M (Browse shelf) Available 2923

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