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Marketing: Principles & Prespectives Bearden, William O.<>Ingram, Thomas N.<>LaForge. Raymond W.

By: Bearden, William O.
Contributor(s): Ingram, Thomas N | LaForge. Raymond W.
Material type: materialTypeLabelBookPublisher: Boston,USA: McGraw-Hill, 2001Edition: 3rd.Description: 596 p.ISBN: 0-07-118025-7.Subject(s): MarketingDDC classification: 658.8
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UMT Main Campus

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658.8 BEA-M (Browse shelf) Available 24902

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