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Applications in basic marketing: Clippings from the popular business press E. Jerome McCarthy<>William D. Perreault

By: E. Jerome McCarthy.
Contributor(s): William D. Perreault.
Material type: materialTypeLabelBookPublisher: New York,USA: McGraw-Hill, 1999Description: 176 p.ISBN: 0-07-115841-3.Subject(s): MarketingDDC classification: 658.8
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UMT Main Campus

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658.8 PER-A (Browse shelf) Available 23545

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