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Marketing management Jose Antonio Rosa<>Kirti Sawhney Celly<>Richard P. Bagozzi

By: Jose Antonio Rosa.
Contributor(s): Kirti Sawhney Celly | Richard P. Bagozzi.
Material type: materialTypeLabelBookPublisher: Upper Saddle River,USA: Prentice Hall, 1998Description: 718 p.ISBN: 0-02-305162-0.Subject(s): Marketing-managementDDC classification: 658.8
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