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Creating powerful brands : The strategic route to success in Chernatony, Leslie de<>Mcdonald, Malcolm H. B., J.T.

By: Chernatony, Leslie de.
Contributor(s): Mcdonald, Malcolm H. B., J.T.
Material type: materialTypeLabelBookPublisher: Oxford,UK: Butterworth-Heinemann, 1992Edition: 2nd.Description: 282 p.ISBN: 0-7506-0660-6.Subject(s): Brand name productsDDC classification: 658.827
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UMT Main Campus

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658.827 CHE-C (Browse shelf) Available 12724
UMT Main Campus

Welcome to LRC UMT Main Campus Lahore

658.827 CHE-C (Browse shelf) Available 12693

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