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CB7 (consumer behavior) / by Barry J. Babin and Eric G. Harris

By: Babin, Barry J.
Contributor(s): Harris, Eric G.
Material type: materialTypeLabelBookPublisher: Boston : Cengage Learning, 2016Edition: 7th ed.Description: x, 390 p. : color illustrations ; 28 cm.ISBN: 9781305403222; 1305403223.Subject(s): Consumer behavior | Consumer behavior | Consommateurs -- ComportementDDC classification: 658.8342
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LRC University of Management and Technology Lahore.

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658.8342 BAB-C (Browse shelf) Available 133065

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Includes Internet access.

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