Contemporary cases in consumer behavior / Roger D. Blackwell, Kristina S. Blackwell, and W. Wayne Talarzyk
By: Blackwell, Roger D.
Contributor(s): Blackwell, Kristina S | Talarzyk, W. Wayne.
Material type:
BookPublisher: Fort Worth : Dryden Press ; Harcourt Brace College Publishers, 1993Edition: 4th ed.Description: xiii, 526 p. : ill., maps ; 24 cm.ISBN: 0030970385.Subject(s): Consumer behavior -- Case studies | Marketing research -- Case studiesDDC classification: 658.8342
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658.8342 BLA-C (Browse shelf) | Available | 123948 |
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| 658.8342 BAB-C CB7 (consumer behavior) / | 658.8342 BLA-C Consumer Behaviour | 658.8342 BLA-C Consumer behavior | 658.8342 BLA-C Contemporary cases in consumer behavior / | 658.8342 BLY-E The Essence of consumer behaviour | 658.8342 CAS- Cases consumer behavior | 658.8342 CHI-C Consumer behaviour |
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